JR Smith’s show-stopping putter makes an appearance at the BMW pro-am

As a collegiate golfer, Smith takes his game seriously, so the putter isn’t just for show. Smith went with a friend two weeks ago to Bettinardi’s headquarters in Tinley Park, Illinois, where he got fit for a new putter in the company’s “The Hive – Studio B” fitting studio.

“I’ve been fortunate to be in a situation where people want to help me, and help my golf game get better,” Smith said. “So it worked out. One of my boys who took me (to Bettinardi), he had a purple (putter). Then it was like, alright, I gotta outdo him, or we gotta match a little bit. So we both went with the purple.”

Besides the unique color, Tom Sopic of Bettinardi’s Hive Team said Smith’s putter also has custom neck and face engravings. Smith “instantly fell in love” with the putter’s look, including its purple head and matching 38-inch shaft, Sopic said. The putter is longer than your standard flatstick because of Smith’s above-average height.

“He’s obsessed with the game of golf, and it has become a major passion in his life,” Sopic said of Smith. “He hit seven putts in a row on Quintic (a putting analysis system) that had perfect numbers in all categories right after he got his new putter. The iconic Stinger Bees on the sole are a staple within the Bettinardi brand, and a major symbol of The Hive.

“His putter is a one-of-one, with a star-engraved 1.5-degree face piece, fitting for the superstar that is JR Smith”

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